"Caught My Eye" - Burger King, Chelsea FC and the US Elections.



In this episode of "Caught My Eye" Hannah Brady (The Brady Creative, Steve Walsh (Jump Media Group) and Ken discuss:


  • Burger King Tweeting on behalf of their competitors and discuss their Global Chief Marketing Officer, Fernando Machado, the person behind their eye-catching approach to marketing.

  • How English Premier League team, Chelsea FC are using The 5th Stand App to engage supporters, even when they're unable to attend matches.

  • How the results of the US Elections could effect the tech giants and the potential impact on digital marketing.

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